Sunday, 29 September 2013

Magazine Advert Analysis



Katy Perry is a famous American singer, songwriter and actress. Her songs quite match the genre I selected as everyone know she is a pop singer. In recent years, she is well-known and liked by many people so that many advertisement about her can be seen everywhere, including in England.
 
This is a very sexy image using a lot of colour. As we can see, the artist,has position Katy Perry in the centre of th page. She is wearing eyecatching outfits, which are crop top and mini shorts in yellow, purple and pink those sharp colour. The outfits are quite closing in order to show her curve and body, this method catches more males' eyes and gives them stronger impression of Katy Perry. She is in a 'super high- heels'  which looks special in sharp pink. The high-heels catch females' eyes and they probably imitate the costumes of Kate Perry.In addition, the background is really eyecatching using a lots of colour and it make the whol image give a strong feeling to viewers. I think a colourful picture always can catch people's eyes ad stand ou from a large amount of singer advertisement.
 
 
As we can see, the name of artist 'Katy Perry' is written in decorated letter, the colour of it is harmonious with backgound. In contrast, the name of the new album' TEENAGE DREAM' is below the 'Katy Perry' written in white colour. It uses really simple typeface and white colour in order to let viewers read it very clearly.Moreover, each letter is spread out to highlight the new album name. Abviously, the names of album and artist are the most improtant words for a album advertisement, so they are put on the right hand side and bigger than any other words.On the botton left of the poster,the release day(August 24th) is shown on it below the sentence' the new album'.And a line of small characters say 'featuring TEENAGER DREAM & CALIFORNIA GURLS'.This part of poster illustrates that the date of release day as well as the content.The release day must be shown on the advertisement because the album need to be noticed from that day on. Bacially, the release day can be regarded as a necessary point for a album advertisement.

 
 
Looking at this vibrant image, Katy Perry is in a sexual position. One hand on her hip and one ovr her head. She is kneeling sideways to the camera in order to show her body shape. She is acting as a teenage girl which fits in the album theme-teenage dream.Her position,outfits even the special colour of her hair show that she is a typical teenager in fashion . The colourful painted flower background as well as her 'summe-look' outfits let viewers link them to the 'California'.The theme of the image is suitable for the album,it is important that they are consistant. The name of album is TEENAGE DREAM' and Katy Perry pretends to be a teenage girl immediately, it hints tht everyone's dream may come true as long as you are willing to try and change, just as what Katy has done.
 
In conclusion, this is a creative magazine advert in my opinion.The colour of it is brilliant overall.Otherwise, the star image of Katy Perry can make more people to remember her even like her.




No comments:

Post a Comment