The purpose of a music video in my mind is to:
1.Sell the song, a better way let audience to remember the song.
2.To give listner a better understanding of the song (narrative of the song/ atmosphere of the song)
3.The song can get more oppotunities to be known by people.(A music just can be listen without image, so there are limited ways to disseminate in the form of sound.But music video can be shown on TV, social network and so on.)
4.To give musician a oppotunity showing their talent in other areas, such as acting , dancing and so on.
5.To make money:
Expanding revenue streaming through selling CDs , DVDs, posters and other merchandises which is connected with the music videos.
Putting music videos on the website and colleting fee from the audience who want to watch it.


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